All Posts

Affiliate Marketing Strategies Can Increase Your ROI

Affiliate Marketing Strategies Can Increase Your ROI

Affiliate marketing is an industry where a merchant rewards one or many affiliates for each customer or visitor brought about by the a..

A Brief Guide to Internet Marketing

A Brief Guide to Internet Marketing

What is marketing? It means the process by which products or services are sold or bought. Marketing also refers to acts a business und..

Suez Canal earns revenue of $3 billion in first half of 2021 – chairman

Suez Canal earns revenue of $3 billion in first half of 2021 – chairman

CAIRO (Reuters) – Egypt’s Suez Canal earned revenue of $3 billion in the first six months of 2021, up 8.8% compared with t..

UK new car sales rise in June compared to difficult 2020

UK new car sales rise in June compared to difficult 2020

LONDON (Reuters) – British new car registrations rose by an annual 28% in June compared to the same month last year, when some d..

UK watchdog confirms cold-calling ban, other rules for funeral plan providers

UK watchdog confirms cold-calling ban, other rules for funeral plan providers

(Reuters) – Britain’s financial watchdog on Monday confirmed rules funeral plan providers should follow from next July, in..

British royal Kate self-isolating after COVID-19 contact

British royal Kate self-isolating after COVID-19 contact

LONDON (Reuters) – British royal Kate, Duchess of Cambridge, is self-isolating and has cancelled her engagements after someone s..

SEO and marketing. One and the same.

SEO and marketing. One and the same.

By: Natalie Welch There isn’t a year gone by when I haven’t heard SEO is dead. The funny thing about that is that it is no..

How is SEO Important for Every online Business?

How is SEO Important for Every online Business?

By: Dave Robinson who runs Red Evolution, a B2B digital marketing agency https://www.redevolution.com based in Scotland. If they want ..

Brands and their advertising partners need new tools to power growth in online sales

Brands and their advertising partners need new tools to power growth in online sales

By Andy McNab, VP EMEA, Fanplayr After Brexit and the upheaval of the pandemic, brands want to capitalise on the significant increase ..

How A/B testing can improve customer service and drive acquisition

How A/B testing can improve customer service and drive acquisition

By: Cristi Alvarez; Growth Strategist; Cro Metrics It was the French philosopher, Emile Chartier who said; “Nothing is more dangerous ..

How useful is YouTube for marketing?

How useful is YouTube for marketing?

By: Larry Kotch, co-founder, thebrainsmarketing.co.uk With over 2 billion monthly users, YouTube has become one of the most far-reachi..

Championing human interactions in the ‘new normal’ era of digital customer engagement

Championing human interactions in the ‘new normal’ era of digital customer engagement

By: Nikhil Shoorji, Managing Director Europe, Infobip Every one of us has been through a whole range of emotions over the past year. I..

How to launch a new brand that delivers purpose

How to launch a new brand that delivers purpose

By: Mieke Evans, Senior Account Manager at sport for social impact consultancy thinkBeyond, explores the best ways for new brands to i..

Benefits of Email Marketing for Small Businesses

Benefits of Email Marketing for Small Businesses

By: Christie Woodhouse – Head of Email – Visualsoft  Email marketing runs a lot deeper than purely sending a sales email t..

Unlocking the Potential of Digital Advertising

Unlocking the Potential of Digital Advertising

A guide for start-ups and small businesses   By Ciaran Deering, Head of Online, The Grove Media It’s often said that necessity is..

Leeds International Festival of Ideas announces full 2021 festival programme – Sir Lenny Henry, Katherine Ryan, Evan Davis, Gina Martin, Grace Dent, Deborah Frances-White & more

Leeds International Festival of Ideas announces full 2021 festival programme – Sir Lenny Henry, Katherine Ryan, Evan Davis, Gina Martin, Grace Dent, Deborah Frances-White & more

September 2021 will see a stellar line-up in the city as Leeds International Festival of Ideas presents its ambitious programme as a p..

Social Media Innovations in 2021

Social Media Innovations in 2021

By: Harvey Morton, Digital Expert and Founder of www.harveymorton.digital  Writing about social media trends is a dangerous business. ..

Tesla Q2 deliveries meet analysts’ estimates despite chip shortage, shares gain

Tesla Q2 deliveries meet analysts’ estimates despite chip shortage, shares gain

(Reuters) -Tesla Inc on Friday posted record vehicle deliveries for the second quarter that were in line with Wall Street estimates as..

Global share markets rise, bonds fall on U.S. jobs data

Global share markets rise, bonds fall on U.S. jobs data

By Elizabeth Dilts Marshall and Huw Jones NEW YORK (Reuters) -Global stock markets rose on Friday on a better-than-expected U.S. month..

U.S. job growth picks up in June; unemployment rate rises to 5.9%

U.S. job growth picks up in June; unemployment rate rises to 5.9%

By Lucia Mutikani WASHINGTON (Reuters) – U.S. job growth accelerated in June as companies, desperate to boost production and ser..

Getting smart with the school run: How today’s tech can safeguard our children when travelling to school

Getting smart with the school run: How today’s tech can safeguard our children when travelling to school

By: Godfrey Ryan, CEO of school transport provider Kura Among the more emotive topics discussed throughout the Covid-19 pandemic has b..

Markforged Announces the Metal X Gen 2, Next Day Metal, and the X7 Field Edition

Markforged Announces the Metal X Gen 2, Next Day Metal, and the X7 Field Edition

New printers and software updates to The Digital Forge allow manufacturers to overcome challenges more quickly and easily than before ..

COLLECTING COLLECTIBLES? CONSIDER THIS.

COLLECTING COLLECTIBLES? CONSIDER THIS.

By: Stephanie Spies, CFP When you think of collectibles, the first things that may come to mind are your baseball card collection, the..

Covid-19 Makes the Case for Technology and Automation for Business Development in Professional Services

Covid-19 Makes the Case for Technology and Automation for Business Development in Professional Services

By Pieter Looijenga, Account Manager at LexisNexis InterAction No industry has been invulnerable to the pandemic and the ..

The fear of inheriting wealth; How a philanthropic legacy can burden and uplift the next generation

The fear of inheriting wealth; How a philanthropic legacy can burden and uplift the next generation

By: Antonia Mitchell, Director, Aurelia Philanthropy The trouble with Wills Wills are tricky subjects at the best of times, with the l..

Halfway through 2021, what can you do now to finish the 2021 investment year strong?

Halfway through 2021, what can you do now to finish the 2021 investment year strong?

By: Eddie Ortiz, Founder & CEO of PressPlay Finance With the world starting to open up slowly post-pandemic, it can be..

One App for a Total Communications Experience

One App for a Total Communications Experience

App fatigue causes confusion, so businesses should simplify their comms experience By Rob Carmichael, Workplace Specialists at Avaya I..

How to maintain physical and mental health while working from home

How to maintain physical and mental health while working from home

By: Lee Biggins, CEO and Founder of CV-Library. There is no doubt that COVID-19 has posed a significant risk to both our physical and ..

Ecommerce localization specialist, Reach, builds unstoppable momentum with new senior appointments and Canadian office move

Ecommerce localization specialist, Reach, builds unstoppable momentum with new senior appointments and Canadian office move

The leading Canadian fintech has welcomed new talent after impressive 50% year- on-year growth four years running Reach, the global pa..

Moneycorp announces new Head of Payment Solutions, Francesco Giovanni Ghizzardi, as digital payment needs surge

Moneycorp announces new Head of Payment Solutions, Francesco Giovanni Ghizzardi, as digital payment needs surge

Specialist international payments partner moneycorp  has appointed global payments expert Francesco Giovanni Ghizzardi as its new Head..

Unpaid overtime soars since advent of COVID-19: UK employees working £4.2 billion in free labour every week

Unpaid overtime soars since advent of COVID-19: UK employees working £4.2 billion in free labour every week

UK workers giving away almost 8 hours per week for free on average to employers Essential workers putting in nearly 9 unpaid hours per..

Is the road to data transformation slowing digital transformation?

Is the road to data transformation slowing digital transformation?

By David Meyer, SVP Product Management at Databricks Data is a fundamental part of digital transformation as it enables automation, in..

Brands have lost the power struggle: How marketing audiences have become judge, jury, and executioner.

Brands have lost the power struggle: How marketing audiences have become judge, jury, and executioner.

We’ve all read articles recently on marketing campaigns that have flopped less than majestically. In the past the industry would have ..

Lux Afrique Polo Day Announces Exciting Return of Europe’s Premier African Polo Event

Lux Afrique Polo Day Announces Exciting Return of Europe’s Premier African Polo Event

1 July 2021 LONDON, UK – Lux Afrique Polo Daythe only event in Europe dedicated to the celebration of African polo, returns to t..

How the pandemic influenced the influencers – and what it means for brand marketers

How the pandemic influenced the influencers – and what it means for brand marketers

By Amy Jackson, Business Director, Incubeta   The collective reputation of online influencers took a big hit over the course of t..

Customer Lifetime Value vs Tactical Comms

Customer Lifetime Value vs Tactical Comms

By: Nick Crawford, Head of Strategy at Jarrang   After months of closures, doors have now reopened for many hospitality and leisu..

Brand Strategy Tactics for an Online Learning Platform

Brand Strategy Tactics for an Online Learning Platform

By: Johnathan Reynolds, CEO of Learned.Live, the UK’s first live and interactive e-learning platform.   There is no doubt a..