Web Marketing Strategies That Work
Digital marketing is part of non-traditional marketing, which uses web and digital technologies including desktop computers, handheld ..
Business
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The Best Marketing Techniques for Building an Internet Brand
Online marketing is the most vital element of any business and one of the primary reasons for its popularity is that there are very fe..
Business
Search Engine Optimization Value From PPC and PPLM
What exactly does “SEO Value” mean? This is one question many people struggle with when starting out on an SEO campaign. It s one thin..
Business
Leverage Your Blog to Create Traffic and Sales
A blog is an information or discussion site published over the Internet consisting of informal, usually textual diary-style posts view..
Business
People’s opinion of online ads is a spectrum, not an all-or-nothing question
Ad-filtering technology can deliver a happy medium where nonintrusive ads are permitted, meaning publishers are able to sustain themse..
Technology
How to find and recruit content creators that align with your brand, organically
There’s little that’s more dazzling than the glamorous world of high-profile influencer marketing. When smartly executed, a simple ins..
Business
9 places to find PR content
By: Leigh-Ann Hewer So, you want to do PR. Then you’ll need content. That might sound like stating the obvious, but it’s worth ..
Business
Bad interactions and unethical practices impacting brand loyalty
60% of UK consumers admit bad interactions impact their loyalty to a brand and often result in them cutting ties, while one-in-five wo..
Business
Now is the Moment for a Luxury Retail Reinvention
By James Brooke, CEO and founder, Amplience For luxury retail, Covid-19 has been an incredible catalyst for change, accelerating the ..
Business
THE IMPORTANCE OF INFLUENCER MARKETING
By Tasmine Williams, PR & Outreach Executive at Colewood Digital 10 years ago saw the start of bloggers and social media be..
Business
The “Insta-effect” and how it’s making brands re-think packaging design
By: Rich Quelch, Global Head of Marketing, Lifestyle Packaging Today, brands can’t ignore social media and the power it holds a..
Business
Is ad fraud killing your marketing budget?
Andrius Palionis, VP Enterprise Solutions at Oxylabs Ad fraud is a set of techniques that defraud digital advertising networks for f..
Business
This much I’ve learnt – starting my own business in 2020
By Nick Ford-Young, Co-founder, Boldspace It’s one year since the launch of Boldspace. Nick Ford-Young, Co-founder, Bold..
Business
Graphic Designing
Graphics are visual representations or designs on any surface, including a desk, canvas, sheet, poster, print, wood, stone, or ..
Business
Affiliate Marketing Strategies Can Increase Your ROI
Affiliate marketing is an industry where a merchant rewards one or many affiliates for each customer or visitor brought about by the a..
Business
A Brief Guide to Internet Marketing
What is marketing? It means the process by which products or services are sold or bought. Marketing also refers to acts a business und..
Business
Suez Canal earns revenue of $3 billion in first half of 2021 – chairman
CAIRO (Reuters) – Egypt’s Suez Canal earned revenue of $3 billion in the first six months of 2021, up 8.8% compared with t..
Headlines
UK new car sales rise in June compared to difficult 2020
LONDON (Reuters) – British new car registrations rose by an annual 28% in June compared to the same month last year, when some d..
Business
UK watchdog confirms cold-calling ban, other rules for funeral plan providers
(Reuters) – Britain’s financial watchdog on Monday confirmed rules funeral plan providers should follow from next July, in..
Headlines
British royal Kate self-isolating after COVID-19 contact
LONDON (Reuters) – British royal Kate, Duchess of Cambridge, is self-isolating and has cancelled her engagements after someone s..
Headlines
SEO and marketing. One and the same.
By: Natalie Welch There isn’t a year gone by when I haven’t heard SEO is dead. The funny thing about that is that it is no..
News
How is SEO Important for Every online Business?
By: Dave Robinson who runs Red Evolution, a B2B digital marketing agency https://www.redevolution.com based in Scotland. If they want ..
Business
Brands and their advertising partners need new tools to power growth in online sales
By Andy McNab, VP EMEA, Fanplayr After Brexit and the upheaval of the pandemic, brands want to capitalise on the significant increase ..
Business
How A/B testing can improve customer service and drive acquisition
By: Cristi Alvarez; Growth Strategist; Cro Metrics It was the French philosopher, Emile Chartier who said; “Nothing is more dangerous ..
Business
How useful is YouTube for marketing?
By: Larry Kotch, co-founder, thebrainsmarketing.co.uk With over 2 billion monthly users, YouTube has become one of the most far-reachi..
Business
Championing human interactions in the ‘new normal’ era of digital customer engagement
By: Nikhil Shoorji, Managing Director Europe, Infobip Every one of us has been through a whole range of emotions over the past year. I..
Headlines
How to launch a new brand that delivers purpose
By: Mieke Evans, Senior Account Manager at sport for social impact consultancy thinkBeyond, explores the best ways for new brands to i..
News
Benefits of Email Marketing for Small Businesses
By: Christie Woodhouse – Head of Email – Visualsoft Email marketing runs a lot deeper than purely sending a sales email t..
Business
Unlocking the Potential of Digital Advertising
A guide for start-ups and small businesses By Ciaran Deering, Head of Online, The Grove Media It’s often said that necessity is..
Business
Leeds International Festival of Ideas announces full 2021 festival programme – Sir Lenny Henry, Katherine Ryan, Evan Davis, Gina Martin, Grace Dent, Deborah Frances-White & more
September 2021 will see a stellar line-up in the city as Leeds International Festival of Ideas presents its ambitious programme as a p..
Events
Social Media Innovations in 2021
By: Harvey Morton, Digital Expert and Founder of www.harveymorton.digital Writing about social media trends is a dangerous business. ..
Business
Tesla Q2 deliveries meet analysts’ estimates despite chip shortage, shares gain
(Reuters) -Tesla Inc on Friday posted record vehicle deliveries for the second quarter that were in line with Wall Street estimates as..
Technology
Global share markets rise, bonds fall on U.S. jobs data
By Elizabeth Dilts Marshall and Huw Jones NEW YORK (Reuters) -Global stock markets rose on Friday on a better-than-expected U.S. month..
Finance
U.S. job growth picks up in June; unemployment rate rises to 5.9%
By Lucia Mutikani WASHINGTON (Reuters) – U.S. job growth accelerated in June as companies, desperate to boost production and ser..
Business
Getting smart with the school run: How today’s tech can safeguard our children when travelling to school
By: Godfrey Ryan, CEO of school transport provider Kura Among the more emotive topics discussed throughout the Covid-19 pandemic has b..
Technology
Markforged Announces the Metal X Gen 2, Next Day Metal, and the X7 Field Edition
New printers and software updates to The Digital Forge allow manufacturers to overcome challenges more quickly and easily than before ..
Business
COLLECTING COLLECTIBLES? CONSIDER THIS.
By: Stephanie Spies, CFP When you think of collectibles, the first things that may come to mind are your baseball card collection, the..
Finance