For hundreds of years, women have had to battle against the odds when it comes to having a say in their rights, politics, and even in business. The U.S. Census Bureau currently reports women still earn 83 cents to every dollar a man earns. The gender wage gap has been a topic of contention for over half a century now. With every successful female entrepreneur comes a milestone achievement to breach this gap. It is important to support and create an environment in which we lift other women up.
One of these women dedicated to creating a thriving business with a team of mostly all women in the competitive and male-dominated real estate market is Rachel Luna. According to Zippia, women within the female-dominated sector of real estate (60%) earned only 73% of what men earned in 2021. Rachel Luna, Agency Executive at Patriot Title in Houston, Texas, who has successfully built a team of powerful women and leaders. With the rise of the real estate market booming in Texas, so are the women of Patriot Title.
“The best way to be successful is to pursue what makes you happy, not what makes you money, because what makes you happy is what’s ultimately going to get you excited and out of bed every morning. As a woman, it can already be hard enough to be taken seriously in any industry, so you really have to keep your eye on the prize, and keep on pushing through. Success comes from being a good leader and being able to stay focused, and motivate your team. You can’t pour from an empty cup either so always make sure to take care of yourself along the way,” says Rachel Luna famously-dubbed The Texas Title Queen.
When starting her journey in the real estate industry 20 years ago, Rachel faced many challenges from men in her field who did not want her to earn more than them. She recalls how some of her managers would tell her she would never out-earn them, but should be content with the success she already had at the time. Rachel Luna being the strong-willed Latina who was used to fighting for what she believed in had no intention of staying put. As a young woman who grew up with the struggles of poverty, there was nowhere but going up for her. Her resilience and determination has now created one of the most successful title companies in the state of Texas, and continues to expand.
With more and more women stepping into leadership positions, it is clear to see the importance of female entrepreneurs and their effect on our advancement as a society. “We are all queens who deserve to stand tall and fix each other’s crowns,” says the Texas Title Queen. Rachel Luna offers her tips and tricks of the trade on her Youtube channel as well as her sharing information on her social media to allow other women to build an effective business like her.