What is Operational Efficiency What is Operational Efficiency Operational efficiency refers to the capability of an organization to utilize its resources optimally to achieve its objectives while minimizing waste …
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Technology
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Mapping What’s New in Creative Agency Trends By Roy Husdell, Chief Creative Officer, Mad The agency landscape is constantly evolving to meet the demands of the digital age. As …
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Best social media analytics tools In the fast-paced world of digital marketing, social media analytics has emerged as a crucial tool for businesses and brands. It involves the process …
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TikTok’s rise as a news source for Gen Z By Hayley Jones – Director of Social at The PHA Group In recent years, social media platforms have become increasingly influential …
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French send deep diving robot to help Titanic sub search By Louise Dalmasso PARIS (Reuters) – A French robot that can dive to 20,000 feet (6,000 metres) underwater is on …
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Technology
Unleashing the Power of Generative AI and Transactional Data for Customer Insights
by umaUnleashing the Power of Generative AI and Transactional Data for Customer Insights By Jonathan Chin, Co-Founder and Head of Data and Growth, Facteus. When it comes to brand-related applications for …
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Technology
Good-Loop adopts SeenThis’ streaming technology to minimise carbon footprint of its purpose-led Ad units
by jcpGood-Loop adopts SeenThis’ streaming technology to minimise carbon footprint of its purpose-led Ad units Ads-for-good platform to eliminate data waste and minimise carbon emissions by making a range of video …
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Technology
InMobi Names Inderbir Singh Pall as Chief Technology Officer of InMobi Advertising Platform
by jcpInMobi Names Inderbir Singh Pall as Chief Technology Officer of InMobi Advertising Platform SINGAPORE – June 8, 2023 – InMobi, a leading provider of content, marketing, and monetization technologies that help businesses …
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Technology
Drive embarks on digital sustainability journey, starting with streaming technology partner SeenThis
by jcpDrive embarks on digital sustainability journey, starting with streaming technology partner SeenThis Adaptive streaming technology will drive enhanced ad quality and minimised carbon emissions for Australia’s most influential automotive network …
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How generative AI helps social marketers reclaim their creativity By Billy Jones, Senior Director of Brand Marketing, Hootsuite In today’s digital age, social media has emerged as an indispensable tool …
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By Jeffrey Dastin and Greg Bensinger MOUNTAIN VIEW, California (Reuters) -Alphabet Inc’s Google on Wednesday unveiled more artificial intelligence in its products to answer the latest competition from Microsoft Corp, …
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Some of the most effective ways of presenting data One of the problems people face when presenting data in large volumes is the inability to communicate data insights so that …
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