Authenticity is now a key new driver of revenue and loyalty for UK shoppers
Three quarters (75%) of UK shoppers also said authenticity made them more loyal to brands, with a further 65% saying they would switc..
Business
Business
InMobi and Coca-Cola Win MMA SMARTIES South Africa Award for Beat Can Campaign
InMobi, a leading provider of mobile marketing and monetization technologies, has been awarded a silver and bronze MMA Smarties South ..
Business
Stellantis unveils Ram EV pickup, to debut late in 2024, at New York auto show
By David Shepardson NEW YORK (Reuters) -Chrysler parent Stellantis NV on Wednesday unveiled its new electric Ram pickup truck, which i..
Business
Believe in your social media but never stop improving
By Dr. Hamed Taherdoost, Associate Professor,Chair of Research,Scholarly Committee, University Canada West Using social me..
Business
Think like a media company – own your own content
By Jennifer Smith, CMO, Brightcove In the last few years, the pandemic has dramatically changed how we interact with othe..
Business
How to reach your business’ full potential and attract customers – even in unpredictable times
The past years have been difficult for businesses all over the world. First, the pandemic wreaked havoc, with businesses closing one b..
Business
UK financial services review site, Smart Money People, unveils refreshed brand identity
The UK’s dedicated financial services review site, Smart Money People, has today shared its updated look and feel, including a new logo..
Business
Döner Shack set to launch in London
The fast-growing Berlin-street food brand opens with five-day giveaway It’s official, the Berlin-street food brand Döner Shack is set..
Business
5 surprise mini brands
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Top luggage brands
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Business
Harvey Maria launches new authentic stone & wood designs
Harvey Maria has added a new collection of authentic wood effect luxury vinyl tiles to their award-winning MSeries. Selected Wo..
Business
AMS announces new partnership with Tesco Bank
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Business
UK’s Ofcom delays BT fibre pricing decision after CEO remarks
By Paul Sandle LONDON (Reuters) -Britain’s telecoms regulator needs more time to consider BT’s wholesale pricing, it said ..
Business
Employers need to offer better pay flexibility to avoid a talent exodus
With fears of a talent exodus as the rising Cost-of-Living and inflation continues to drive staff to new, higher-paid roles, gl..
Business
Chaser releases machine learning-based payer behaviour ratings, allowing businesses to understand how customers are paying at a glance
Chaser, the global accounts receivables platform and credit control service provider launched payer ratings. This new feature uses sop..
Business
Leeds leads the way in increased demand for flexible office space
Serviced offices accounted for more than 15% of all commercial deals The first of the year’s Flexible Space Association (FlexSA)..
Business
AVANTGARDE Group announces senior team promotions and new hire amid growth
AVANTGARDE, the leading brand experience agency, today announces the promotion of two senior team members, as well as the hire ..
Business
Event Concept appoints new Marketing Director
The strategic hire will allow Event Concept to realise its ambitious growth plans Live event and brand experience experts Even..
Business
Top Streetwear Brands
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Business
Girlguiding set to challenge outdated perceptions in largest brand refresh in its 113-year history
– Launching on International Women’s Day 2023, the rebrand aims to cement the organisation’s purpose of helping all girl..
Business
The Corner Unveils new campaign to Launch the LAB71 SuperSix Evo from Cannondale Bicycles’ the first from the new ultra-premium tier of performance products
London, 02, March 2023: Creative agency, The Corner London, today announces its second campaign for global bike brand Cannondal..
Business
Playground xyz study finds carbon emissions from digital ads fall by 63% on average when measured and optimized for attention time
Study leveraged data supplied by Scope3 to determine viability of using attention signals to optimise digital ad campaigns for reduced..
Business
Switzerland’s Clariant sees slight sales drop in 2023
(Reuters) -Clariant said on Thursday it expects annual sales to slightly decline in 2023 after reporting sales for the full year fairl..
Business
Delphine Manceau, Dean of NEOMA Business School, joins AACSB Board of Directors
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Business
Business
Mayweather Holdings announces an amazing opportunity for the UK media to break the story on Floyd Mayweather’s rise to business powerhouse.
Mayweather Holdings announces an amazing opportunity for the UK media to break the story on Floyd Mayweather’s rise to business powerhouse.
Mayweather Holdings announces an amazing opportunity for the UK media to break the story on Floyd Mayweather’s rise to business powerhous..
Business
Hawk’s new Carboncut programme includes reducing environmental impact of ad creatives
Carbon reduction initiative takes unique approach with pre-campaign starting point and optimised campaign delivery London: European om..
Business
CHILD OF announces partnership with Saatchi Gallery Learning Programme to create charity project inspired by Beyond the Streets Exhibition
CHILD OF announces partnership with Saatchi Gallery Learning Programme to create charity project inspired by Beyond the Streets..
Business
Scibids bolsters rapid growth with appointment of new senior sales director
Mark Dunckley will help Scibids to cement its position as a pioneer of AI-led marketing, scaling partnerships with leading advertise..
Business
Exclusive-Microsoft’s Bing plans AI ads in early pitch to advertisers
By Sheila Dang (Reuters) – Microsoft has started discussing with ad agencies how it plans to make money from its revamped Bing s..
Business
Adludio strengthens UK operations with the appointment of Laura Holmes as Head of Sales
Laura Holmes will head up Adludio’s UK sales operations, leading on business development, bolstering client relations, an..
Business
Data centres: UK organisations with the most servers are still unlikely to prioritise energy efficiency – research
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Business
Lush works with Organic for Technical SEO Support
Digital agency Organic today announces it will be working with handmade cosmetics company Lush, to provide comprehensive SEO se..
Business
Industry Heavyweights Appointed to EISA Board to Boost UK PLC
Enterprise Investment Scheme Association (EISA) welcome 3 new industry experts to Board Government and Opposition reinforce suppor..
Business
Air Academy announces series of Masterclass events to support advisers
Air Academy, the innovative CPD training provider for the later life lending sector, has announced it will be hosting its first..
Business
The Digital Voice™ appointed by raft of new clients as its team expands by 270%
New clients continue to line up to join the adtech B2B PR agency’s growing roster London, UK, 9th February 2023: The Digital Voice™ h..
Business
Michael Kors owner Capri cuts forecasts as demand slows, shares plunge 20%
(Reuters) -Michael Kors owner Capri Holdings Ltd cut its annual profit forecast on Wednesday, hurt by a slowdown in demand for its lux..
Business
Mediation remains a dependable and successful feature of Dispute Resolution in the UK says Biennial Audit
2023 marks the tenth occasion on which CEDR has released its biennial audit of the Commercial Mediation marketplace, in recent years i..
Business