The fight by Microsoft and Amazon for the Pentagon’s cloud contract
WASHINGTON (Reuters) – The U.S. Defense Department dealt a blow to Microsoft Corp on Tuesday when the Pentagon announced it was ..
Business
Business
The Importance of Keywords In An Article
The importance of keywords in an article is so vital that without it your entire article can be rendered useless. Keywords are a very ..
Business
Leadership Diagrams – Basic Elements
Managers are crucial to the success of every business organization. In fact, managers are at the highest level of the organizational s..
Business
How real-time data innovation is driving up customer experience in fintech
Geoff Clark, General Manager EMEA, Aerospike The attention span of individuals and organisations is reducing. Time is comp..
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Acquisition creates a UK & Global leader to help organisations win in the Digital Revolution
QA, owned by CVC Capital Partners VI, today announced the acquisition of Circus Street, a global leader in providing commercial digita..
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Sydney Airport gets $16.7 billion buyout bid as investors take longer-term view on travel
By Jamie Freed and Scott Murdoch SYDNEY (Reuters) -A group of infrastructure investors has proposed one of Australia’s biggest-e..
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Web Marketing Strategies That Work
Digital marketing is part of non-traditional marketing, which uses web and digital technologies including desktop computers, handheld ..
Business
The Best Marketing Techniques for Building an Internet Brand
Online marketing is the most vital element of any business and one of the primary reasons for its popularity is that there are very fe..
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Search Engine Optimization Value From PPC and PPLM
What exactly does “SEO Value” mean? This is one question many people struggle with when starting out on an SEO campaign. It s one thin..
Business
Leverage Your Blog to Create Traffic and Sales
A blog is an information or discussion site published over the Internet consisting of informal, usually textual diary-style posts view..
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How to find and recruit content creators that align with your brand, organically
There’s little that’s more dazzling than the glamorous world of high-profile influencer marketing. When smartly executed, a simple ins..
Business
9 places to find PR content
By: Leigh-Ann Hewer So, you want to do PR. Then you’ll need content. That might sound like stating the obvious, but it’s worth ..
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Bad interactions and unethical practices impacting brand loyalty
60% of UK consumers admit bad interactions impact their loyalty to a brand and often result in them cutting ties, while one-in-five wo..
Business
Now is the Moment for a Luxury Retail Reinvention
By James Brooke, CEO and founder, Amplience For luxury retail, Covid-19 has been an incredible catalyst for change, accelerating the ..
Business
THE IMPORTANCE OF INFLUENCER MARKETING
By Tasmine Williams, PR & Outreach Executive at Colewood Digital 10 years ago saw the start of bloggers and social media be..
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The “Insta-effect” and how it’s making brands re-think packaging design
By: Rich Quelch, Global Head of Marketing, Lifestyle Packaging Today, brands can’t ignore social media and the power it holds a..
Business
Is ad fraud killing your marketing budget?
Andrius Palionis, VP Enterprise Solutions at Oxylabs Ad fraud is a set of techniques that defraud digital advertising networks for f..
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This much I’ve learnt – starting my own business in 2020
By Nick Ford-Young, Co-founder, Boldspace It’s one year since the launch of Boldspace. Nick Ford-Young, Co-founder, Bold..
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Graphic Designing
Graphics are visual representations or designs on any surface, including a desk, canvas, sheet, poster, print, wood, stone, or ..
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Affiliate Marketing Strategies Can Increase Your ROI
Affiliate marketing is an industry where a merchant rewards one or many affiliates for each customer or visitor brought about by the a..
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A Brief Guide to Internet Marketing
What is marketing? It means the process by which products or services are sold or bought. Marketing also refers to acts a business und..
Business
UK new car sales rise in June compared to difficult 2020
LONDON (Reuters) – British new car registrations rose by an annual 28% in June compared to the same month last year, when some d..
Business
How is SEO Important for Every online Business?
By: Dave Robinson who runs Red Evolution, a B2B digital marketing agency https://www.redevolution.com based in Scotland. If they want ..
Business
Brands and their advertising partners need new tools to power growth in online sales
By Andy McNab, VP EMEA, Fanplayr After Brexit and the upheaval of the pandemic, brands want to capitalise on the significant increase ..
Business
How A/B testing can improve customer service and drive acquisition
By: Cristi Alvarez; Growth Strategist; Cro Metrics It was the French philosopher, Emile Chartier who said; “Nothing is more dangerous ..
Business
How useful is YouTube for marketing?
By: Larry Kotch, co-founder, thebrainsmarketing.co.uk With over 2 billion monthly users, YouTube has become one of the most far-reachi..
Business
Benefits of Email Marketing for Small Businesses
By: Christie Woodhouse – Head of Email – Visualsoft Email marketing runs a lot deeper than purely sending a sales email t..
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Unlocking the Potential of Digital Advertising
A guide for start-ups and small businesses By Ciaran Deering, Head of Online, The Grove Media It’s often said that necessity is..
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Social Media Innovations in 2021
By: Harvey Morton, Digital Expert and Founder of www.harveymorton.digital Writing about social media trends is a dangerous business. ..
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U.S. job growth picks up in June; unemployment rate rises to 5.9%
By Lucia Mutikani WASHINGTON (Reuters) – U.S. job growth accelerated in June as companies, desperate to boost production and ser..
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Markforged Announces the Metal X Gen 2, Next Day Metal, and the X7 Field Edition
New printers and software updates to The Digital Forge allow manufacturers to overcome challenges more quickly and easily than before ..
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Covid-19 Makes the Case for Technology and Automation for Business Development in Professional Services
By Pieter Looijenga, Account Manager at LexisNexis InterAction No industry has been invulnerable to the pandemic and the ..
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How to maintain physical and mental health while working from home
By: Lee Biggins, CEO and Founder of CV-Library. There is no doubt that COVID-19 has posed a significant risk to both our physical and ..
Business
Unpaid overtime soars since advent of COVID-19: UK employees working £4.2 billion in free labour every week
UK workers giving away almost 8 hours per week for free on average to employers Essential workers putting in nearly 9 unpaid hours per..
Business
Brands have lost the power struggle: How marketing audiences have become judge, jury, and executioner.
We’ve all read articles recently on marketing campaigns that have flopped less than majestically. In the past the industry would have ..
Business
How the pandemic influenced the influencers – and what it means for brand marketers
By Amy Jackson, Business Director, Incubeta The collective reputation of online influencers took a big hit over the course of t..
Business
Customer Lifetime Value vs Tactical Comms
By: Nick Crawford, Head of Strategy at Jarrang After months of closures, doors have now reopened for many hospitality and leisu..
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