Portland, 26th April 2022: Leading creative technology and content production studio Happy Finish today announces the appointment of Will Hendrickson as Director of Strategic Partnerships at HF’s US studio in Portland, Oregon.
Launched in 2010, Happy Finish Portland started out with a focus on servicing the group’s fast-growing account relationship with Nike. Adding a roster of blue-chip clients like Microsoft, Revlon, Restoration Hardware, P&G, amongst many others, HF Portland has since gone from strength to strength.
Hendrickson will have responsibility for partnering with existing and new clients who are looking for compelling creative to grow and engage their audiences with authentic content and experiences, campaign or at scale.
Will’s expertise lies in integrated creative services and the developing and managing of enduring key account relationships across regions and industry verticals. This includes deep subject matter expertise across all touchpoints along project and account lifecycles, underpinned by energy and ambition to bring client servicing to the next level.
Will joins from Downstream, where he was Director, Strategic Accounts. Previous clients include Google, Align Technology, VF Corporation, FLIR Systems amongst others.
Will Hendrickson, Director of Strategic Partnerships at Happy Finish says: “Happy Finish is at the leading edge of digital content design and immersive storytelling, and I’m extremely impressed with their creative output and their vision for the future of the digital landscape.
“I’m very excited about joining the commercial team in Portland to lead new business efforts in the U.S. and collaborate with the creative teams to deliver exceptional work for new and current partners. I look forward to joining at such an exciting time for the business and helping set a vision for what Happy Finish and our partners will accomplish together.”
Toby Roberts, President / COO of Happy Finish, Portland comments: “We’re excited to welcome Will to our Portland team. Will’s experience in working closely with clients to unlock significant commercial opportunities at scale combined with his mastery of integrated creative capabilities makes him an ideal fit for Happy Finish at a time of accelerating growth.”