London, 02.05.22: Digital Natives, the social-first creative agency, today announces the appointment of Daniel Lee as Strategy Director. Reporting into MD Alistair Fitch, Lee further bolsters the agency’s strategic offering to its fast-growing list of clients.
The agency, which has seen 70% year on year growth , has hired Lee because of his impressive career working for renowned brands such as Three, Nike, Uber, Lucozade, Ribena, TRESemme, The Body Shop will use his extensive experience to lead the strategy and planning department at the business while developing a culture of effectiveness for clients.
Previously working as a freelance strategic director across multiple brands and agencies, and having also worked at Forever Beta, Lee has several awards under his belt including having a leading part in the teams that won Drum Network Award in the Content Marketing Campaign of the Year as well as IPA and Sports Marketing Industry Awards.
Daniel Lee comments: “I’m delighted to be joining the team at such an exciting period for the company and look forward to utilising my marketing effectiveness and strategic background to combine with the agency’s social-first output. It will be a powerful offering and one that will ensure our clients see impressive results from the campaigns.”
Digital Natives Co-Founder, Alistair Fitch adds: “We continue to innovate and bring in more expertise as the agency continues to grow and develop. The appointment of Daniel is instrumental in ensuring we offer our clients the most strategic and effective plans and campaigns to ensure they see the best results from our work together. Daniel’s varied background will ensure we can continue to service businesses across multiple industries, and I am delighted to welcome him on board.”