Designing inclusive brands
By Toby Jervis, Creative Director and co-founder of evensix™, a full-service creative agency A few years ago, I was reading through a ..
Opinion
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Opinion
The Importance of Asset Valuation
The Importance of Asset Valuation
In business, an asset is an intangible asset owned by an entity or a company. It is any asset that is owned or controlled by an entity and which can c..
Opinion
How to create an effective logo design
By Gary Knight, WOLF CEO, explains how a logo has the power to attract new audiences and retain existing consumers A logo is so much ..
Opinion
What Is An Isotope
What is an isotope? Examine the atomic symbol of the radioactive isotope and then describe it as a “mass” that is missing ..
Opinion
Balancing creativity and data to tackle brand empathy
By Chris Loy, CTO and co-founder of AI marketing company, Datasine, shares his views on why brand empathy is 2020’s most crucial chara..
Opinion
The New Normal of virual events
By Joe Taylor, director at evensix Not only has the Covid-19 pandemic affected our economy, health and personal lives, it has also and..
Opinion
Tackling the rise of the online counterfeiter
By Marisa Broughton is a partner and trade mark attorney at European intellectual property firm, Withers & Rogers LLP A report by ..
Opinion
Develop creativity with Elearning
You can develop creativity with eLearningclasses.com when it is used properly. If you have a product that you want to promote or sell,..
Opinion
8 Tips When Making Your Logo
By Tom Bourlet, The stag company. Creating a great logo is an integral part of building your brand, making a design that people will q..
Opinion
Why you NEED a plan to help your business grow
By Paul Sleath, CEO at PEO Worldwide What’s the key to successful business growth? Planning. The future is always unpredictable, but ..
Opinion
Tip and Tricks to Organize Literally Everything
The COVID-19 pandemic and the following lockdowns caught everyone by complete surprise, but it has also turned into a convenient tim..
Opinion
Tradition vs convenience
By Robert Flowers, CEO of DivideBuy Traditionally, when customers make purchases using the interest-free credit model, a technology c..
Opinion
Navigating international expansion
By Nicole Sahin, CEO and Founder of Globalization Partners International expansion is rarely simple for any business, no matter its si..
Opinion
5 steps retailers can take to ensure business continuity
By Demi Edmunds, from TextAnywhere Every industry has been affected by the COVID-19 pandemic, with governments implementing various m..
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Providing in-store mobility as consumer habits evolve
By Lee Jones, Director of Sales and Business Development, Ingenico Enterprise Retail The modern-day consumer has changed. Their shoppi..
Opinion
The reinvention of high street retail – opportunity or threat?
By Evan Maindonald, CEO at MELT Property The inexorable rise of the internet over the last 30 years has had a major effect on society..
Opinion
Using loyalty to build strong relationships with your best customers
By Mark Maclure, Founder and Managing Director of specialist loyalty agency, Stream. Whilst a customer acquisition strategy is importa..
Opinion