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Graphic Design – What You Need to Know

Graphic Design – What You Need to Know

  Graphic design images, what are they? You have probably heard of graphic desi..

Informa and Totem sign global deal to launch the ConnectMe platform for seamless virtual & hybrid events

Informa and Totem sign global deal to launch the ConnectMe platform for seamless virtual & hybrid events

Informa, the global events and publishing group, has collaborated with virtual event..

Will new audio-chat app, Clubhouse, prove beneficial to brands?

Will new audio-chat app, Clubhouse, prove beneficial to brands?

By Michael Bush, Commercial Director, Climb Online At the start of December 2020, ne..

How to effectively use email to grow business

How to effectively use email to grow business

By Sam Holding, Head of International, SparkPost Despite economic and environmental ..

Inskin Media partners with Lumen Research to offer predictive attention estimates

Inskin Media partners with Lumen Research to offer predictive attention estimates

  Independent assessment proves the impact of Pageski..

Business

Brand Metrics expands in UK, hires Sumran Kaul and Dhruv Roy

Brand Metrics expands in UK, hires Sumran Kaul and Dhruv Roy

Swedish technology company, Brand Metrics, which works with publishers to demonstrate the effectiven..

Impact Acquires Trackonomics, Boosts Publisher Commerce Content Capabilities

Impact Acquires Trackonomics, Boosts Publisher Commerce Content Capabilities

Acquisition accelerates Impact’s market leadership position in publishe..

Covatic appoints industry heavyweight and ex-BBC strategy head as it readies itself for further growth

Covatic appoints industry heavyweight and ex-BBC strategy head as it readies itself for further growth

The Birmingham and London-based start-up has hired ex-BBC veteran Danie..

How to attract your ideal clients through branding

How to attract your ideal clients through branding

By Trudie Avery What comes first, the logo or the brand? People often think that the..

Zero-party data, a major opportunity for brands in 2021

Zero-party data, a major opportunity for brands in 2021

The last 12 months have profoundly and irreversibly transformed consumer shopping ha..

Business

How to Effectively Choose Your Advertising

How to Effectively Choose Your Advertising

Definition of Advertising. The definition of advertising simply is the promotion of a product or s..

Business

The Types of Marketing That Can Help Any Business Grow

The Types of Marketing That Can Help Any Business Grow

Marketing refers to various acts that a business undertakes in order to promote the sale or purcha..

2021 AML Trend Foresights for 28 Experts from 17 Different Countries 

2021 AML Trend Foresights for 28 Experts from 17 Different Countries 

While left 2020 behind, we see last year was challenging to fight against financial ..

Inskin unveils new conversational advertising feature to supercharge ad engagement and e-commerce

Inskin unveils new conversational advertising feature to supercharge ad engagement and e-commerce

A new partnership with Cavai, the world’s most advanced conversational advertising p..

Six steps to marketing success at a time of disruption

Six steps to marketing success at a time of disruption

By Matt Morgan, MD, tmwi , on the need for an integrated and considered approach at ..

Adnami bolsters team as it hires Publisher Partnerships Manager and Commercial Activation Manager to help clients deliver high impact campaigns

Adnami bolsters team as it hires Publisher Partnerships Manager and Commercial Activation Manager to help clients deliver high impact campaigns

Following massive growth, Danish tech company Adnami, which specialises in programma..

Impact makes strategic hires as it promotes a number of staff, with Alex Springer now Regional VP, EMEA

Impact makes strategic hires as it promotes a number of staff, with Alex Springer now Regional VP, EMEA

Partnership automation company, Impact, has made a number of new hires amid the cont..

How can you navigate the complicated world of copyright music and social media? The answer lies in technology

How can you navigate the complicated world of copyright music and social media? The answer lies in technology

By Rory Kenny, CEO and founder of Loudly takes a look at the complicated world of co..

Over 3000 Brands Protected by White Bullet’s Newly Launched Platform

Over 3000 Brands Protected by White Bullet’s Newly Launched Platform

Take-up of the new solution IPIP  reflects the fact that dynamic piracy detection re..

Adnami partners with Omnicom Media Group in Sweden to help it deliver high-impact advertising programmatically

Adnami partners with Omnicom Media Group in Sweden to help it deliver high-impact advertising programmatically

Adnami, which specialises in programmatic, high-impact advertising solutions, has an..

Covatic appoints Accelerated Mission’s Paul Turner to help build and develop its Go-to-Market strategy

Covatic appoints Accelerated Mission’s Paul Turner to help build and develop its Go-to-Market strategy

The Birmingham and London-based start-up has also hired Anastasia Petrova as iOS Dev..

Cavai brings conversational advertising to the Canadian market

Cavai brings conversational advertising to the Canadian market

Kenneth Maehlum brought in to launch the award-winning Norwegian adtech company in C..

tmwi appoints Matt Morgan as Managing Director alongside a raft of strategic hires

tmwi appoints Matt Morgan as Managing Director alongside a raft of strategic hires

Warwickshire-based marketing agency, tmwi, has appointed a new Managing Director, Ma..

Business

Why Is Marketing Important?

Why Is Marketing Important?

Why is marketing important? That is a question I am asked all the time from those who need help wi..

Business

How to Manage Your Facebook Ads Campaigns

How to Manage Your Facebook Ads Campaigns

Facebook Ads Manager is an amazing tool which enables you to setup, monitor and track your Faceboo..

Business

Building back a better internet: The demise of third-party cookies and what comes next

Building back a better internet: The demise of third-party cookies and what comes next

 By Vihan Sharma, European Managing Director, LiveRamp 2020 was a turbulent year for adtech and digi..

Digital Marketing Trends that will change how brands operate in 2021

Digital Marketing Trends that will change how brands operate in 2021

By Michael Bush, Commercial Director, Climb Online Over the last 12 months, video conferencing tool ..

Technology

The Businesses Who Prepare For Changes to IR35 Legislation Will Be The Businesses With The Best Talent

The Businesses Who Prepare For Changes to IR35 Legislation Will Be The Businesses With The Best Talent

By Morten Petersen, CEO of WorksomeCompetition for the best talent is a constant challenge and esp..

Business

The Most Effective Marketing Strategies For Your Online Business

The Most Effective Marketing Strategies For Your Online Business

Marketing is the activity, group of processes, and institutions for making, communicating, deliver..

Business

How To Do Well In Your Facebook Ads Manager Campaigns?

How To Do Well In Your Facebook Ads Manager Campaigns?

Facebook Ads Manager is an amazing tool which enables you to setup, monitor and even report on all..

Love in Lockdown – how the pandemic has shaped Valentine’s email marketing

Love in Lockdown – how the pandemic has shaped Valentine’s email marketing

Guy Hanson, VP Customer Engagement, ValidityNearly a year into the “new normal” an..

DLMDD to provide young people with experience in the music industry through rich mix “new creatives” partnership

DLMDD to provide young people with experience in the music industry through rich mix “new creatives” partnership

London-based sonic branding agency joins scheme to transform the lives of young peop..

Business

Advertising to Maximize Profits

Advertising to Maximize Profits

Advertising is any paid form of public communication from an accepted source or sponsor that draws..

Business

Advertising and Marketing Online

Advertising and Marketing Online

Digital marketing is the most effective part of internet marketing which uses web and internet bas..

Business

Five things to try with your marketing in 2021 

Five things to try with your marketing in 2021 

By Lis Anderson, director, AMBITIOUS PR   When it comes to marketing, 2020 made us adept at being ag..

Business

How Does Affiliate Marketing Work? The Top 3 Different Fundamentals

How Does Affiliate Marketing Work? The Top 3 Different Fundamentals

Affiliate marketing is really a unique form of performance-based advertising where a company rewar..

Business

How To Combine Your Social Media Marketing With Other Marketing Strategies

How To Combine Your Social Media Marketing With Other Marketing Strategies

Social media is the fuel that drives marketing and sales. If you have an existing presence on one ..