The Role of a Brand Manager in a Company’s Image Management Strategy
When it comes to business, a brand manager is crucial to the success of a company. I..
Business
Business
Advertising Page Exposure For the Small Business
Getting your website in front of the eyes of online visitors can be achieved by incr..
Business
Business
Search Engine Marketing – How To Get A Good Ranking
Search Engine Marketing – How To Get A Good Ranking
Search Engine Marketing is basically a type of Internet Marketing which involves the promotion of va..
Business
Business
Marketing Funnel
Marketing Funnel
The purchase funnel, also known as the customer funnel or buying funnel, is a user-focused model tha..
Business
Search Engine Optimization and SEO: Learn What It Is and How You Can Do It
Search Engine Optimization is the procedure of increasing the number and quality of ..
Business
Business
What Is A CRM System?
What Is A CRM System?
Customer Relationship Management is just one of the many other ways that a company can manage and an..
Business
Social media’s part in the changing face of brand value
By Jag Panesar, Director at Saltaire-based digital agency, Xpand. Since social media..
Business
Why peer-to-peer business support is a crucial linchpin for companies to survive the coronavirus pandemic
By Kevin Brent is director of BizSmart The latest Office for National Statistics [ON..
Business
Creative Marketing
Creative marketing refers to the process of using words and images to persuade, attr..
Business
Free Marketing Ideas That Work
This is a list of simple yet effective marketing ideas for small companies working o..
Business
Creating Successful Marketing Efforts
Blooming Brands, Inc. is an international restaurant holding company which owns seve..
Business
Why Now Is the Best Time to be Connecting to Your Customers
By Gayle Carpenter, Sparkloop During the last few months of businesses finding their..
Business
COVID-19 has made personalisation in customer communication more important than ever
By James Hall, Commercial Director, Striata UK When COVID-19 struck and countries ar..
Business
How to create a brand that has a unique market presence
By Ross Sklar, CEO The Starco Group and Starco Bands Building a brand which has a u..
Business
How brands can make the most of in-app advertising
It’s a mobile world, and with so many people plugged into mobile devices, brands hav..
Business
Competitive Analysis
Competitor analysis in strategic management and marketing is a study of the strength..
Business
Types of Analysis
There are many different kinds of analysis that can be applied to the markets. Some ..
Business
7 ways to generate winning sales leads through email marketing
By Faye Eldridge Founder of FYAMI – Business Growth Consultancy Email marketing is a..
Business
2020 is the year of the customer
By Sam Holding, Head of International, SparkPost Who would’ve thought that 202..
Business
Using tiered broadcast and digital tools to elevate B2B marketing events
By Simon Richardson, Creative Strategist @ Amplify (“brand experience agency of the ..
Business
YBOL series: making a statement with design and branding
By Andrew Johnson, Creative Director at Hyped Marketing. We know you shouldn’t judge..
Business
7 reasons local ads are vital to boosting brands globally
How targeted local ads can bring your brand to the top of ‘Near Me’ searches and rea..
Business
3 ways to adapt your affiliate marketing strategy as consumer trends shift
By Virginia Rizzi manages the affiliate marketing team at digital marketing agency G..
Business
What is Advertising
While often used interchangeably, advertising and marketing are very different. In f..
Business
Can a sibling force the sale of an inherited property?
Inheriting a property with a sibling is not always a straightforward process, compou..
Business
What is Product Marketing
Many people don’t realize how important what is product marketing is in their ..
Business
What is Email Marketing
What is Email Marketing? How it is used? It is not a new concept but most people sti..
Business
What Is Social Media
Social Media is interactive internet-mediated systems that facilitate the sharing or..
Business
What Is Sem
The Search Engine Marketing or SEM is an integrated set of processes that are used b..
Business
What is Marketing
Marketing is a term that has been around for many decades and it is still widely use..
Business
What is Google+
Google+ is a new social media platform that many people have heard about, but few kn..
Business
What Is Customer Service
If you’ve ever seen a company that has a very nice logo that represents their ..
Business
Business
What Is Content Marketing
What Is Content Marketing
What is content marketing? Content marketing is basically a form of online marketing geared specific..
Business
What Is Affiliate Marketing
What is affiliate marketing? What is the point of doing it? Can you earn money with ..
Business
We need more commercial creativity from our marketing agencies
Let’s start with the simple question, can you be both creative and commercial at the..
Business
How To Start A Clothing Line
Starting a line can be so much risk. You may put millions of dollars into your new i..
Business
How To Make Money Blogging
How to make money blogging can be a difficult thing to figure out, especially if you..
Business