Can nostalgia blow the cobwebs off dusty brands?
By: Jamie Williams, Managing Partner, isobel takes a trip down memory lane. Our memo..
Business
Business
VALIDITY INTRODUCES DEMANDTOOLS ELEMENTS, THE LATEST IN ITS AWARD-WINNING DEMANDTOOLS SUITE
LONDON, 5th April 2022 – Today Validity, the global provider of data quality and ema..
Business
Digital Marketing for Finance
Finance companies must be aware of the importance of digital marketing. While other ..
Business
Tips for female entrepreneurs in a male dominated investor world
Female entrepreneurs should include in their pitch decks for investors ..
Business
Frameplay Announces New Attention Metric in Video Game Environments, Validated in Partnership with dentsu’s Attention Economy Team by First-to-Market Studies
SAN FRANCISCO – April 5, 2022 – Frameplay, the global leader in enabling intrinsic i..
Business
JobAdder announces Diversely partnership to boost diversity in recruitment
Global recruitment software provider, JobAdder, is partnering with bias-free ..
Business
Air France and KLM appoints M&C Saatchi TALK to lead Consumer & Corporate PR
London, 4th, April 2022: M&C Saatchi TALK today announces the agency’s appointme..
Business
Manchester revealed as the ‘happiest working city’ in the UK, study finds
instantprint examined work satisfaction levels as well as job opportun..
Business
Adnami continues its European expansion by introducing new partnership with largest pan-European online car market AutoScout24
London, UK, 28th March 2022: Ad-tech company today announced its new partnership wit..
Business
Cavai appoints Kate Lyons as VP, US East
The appointment accompanies significant international expansion at the leading conve..
Business
Sherpa appoints new Client Services Director
London, 28th March, 2022: Award-winning global channel agency Sherpa today announces..
Business
GumGum Powers into Europe as New Research Shows Consumers Reject Behavioural Ads
Survey reveals over three quarters of UK consumers indicated they are more comfortab..
Business
LifeSearch Ltd appoint equimedia Ltd as their digital agency to fuel growth ambitions
Equimedia are delighted to announce they have been appointed by LifeSearch as..
Business
Neustar and Permutive Partner to Provide Addressability, Scale and Privacy Through Publisher Cohort-Based Advertising
RESTON, Va. – Mar.16, 2022– Neustar Inc., a TransUnion company, today announc..
Business
Over two thirds of Gen Z feel more confident online with community focused social apps
London, 21 March 2022: New research from creative agency Impero today reveals..
Business
Investing in the long-term to create B2B brand attachment
Brand attachment is about more than collecting a few repeat customers, or offering disc..
Business
BRANDING 101: The C-Suite’s Guide to Brand Transformation
By: Martin Reid –Senior Strategist, Design by Structure Is your brand holding ..
Business
impact.com acquires Pressboard, providing publishers with a best-in-class platform for branded content as digital advertising is deprioritised
Acquisition equips publishers with robust tools that help address consumers’ changin..
Business
Why businesses should opt for integrated agencies in 2022
By Mark Haslam, Managing Director at Loud Mouth Media Tell us about you, your career..
Business
Can Creative CX Close the Customer Experience Gap?
By Mike Howes, Creative Partner, krow.x Whatever your taste in music, U2 undeniably ..
Business
Cancel Culture on the Rise: Majority Would Boycott Brands Over Negative Information Online
Over two-thirds (64%)of people would boycott a brand based on widespread informatio..
Business
Top Martech trends to watch in 2022
By Elle Nadal, Director of Marketing, EMEA, at Iterable Elle Nadal, Dir..
Business
More women in upper management increases sustainability
Having more women in upper management at major companies has a positive effect on ac..
Business
Sherpa continues growth of platform offering with hire of Channel Platforms Manager
London, 01 March 2022: Award-winning global channel agency Sherpa today announces th..
Business
Will your brand be found guilty or Innocent of greenwashing?
Kurt Stuhllemmer, Partner, Hall & Partners UK industry watchdogs suc..
Business
Bloom UK celebrates 500 new members as it looks ahead to International Women’s Day and launches its 2022 mentoring scheme
The non-profit donated £92,000 to charity partner Women’s Aid last year and, with a ..
Business
FMCG brands must look beyond the headlines to survive inflation
By Ananda Roy, Senior Vice President, Strategic Growth Insights, IRI Int..
Business
1 in 3 Women Experience Gender Discrimination In The Trades Industry
Ahead of International Women’s Day on 8th March, Rated People reveals what it’s like..
Business
Want to connect better with audiences in a constantly shifting environment? Have a conversation about the issues that matter to them
New research report from M&C Saatchi TALK highlights the shift in consumer attit..
Business
Act-On unveils 2022 marketing predictions
The marketing automation leader anticipates major changes to the ways data is used, ..
Business
70% of nation’s employees want to upskill this year, as a government campaign launches to boost business growth in 2022 with incentives for employers
Employers urged to make the most of national appetite for learning new work skills,..
Business
Adverty releases Unity SDK 4.0, with 2D games support and a refreshed suite of high-quality ad assets for the ultimate in-game advertising experience
Adverty AB (publ) today announces the release of its SDK 4.0, with support for both ..
Business
White Bullet’s collaboration with Poland’s Sygnał Association makes a significant dent in ad-funded piracy in this key European market
White Bullet’s latest report for Sygnał shows clear and significant reductions in ad..
Business
Stocks extend sell-off as U.S. warns of imminent Russian invasion of Ukraine
By Andrew Galbraith SHANGHAI (Reuters) – Global stocks extended a sell-off, th..
Business
impact.com releases The Partnership Economy, a new book that guides businesses to success in a digital world
By CEO David A. Yovanno, The Partnership Economy details how businesses can find new..
Business
Explainer-Western sanctions on banks only scratch surface of Fortress Russia
By Tommy Wilkes and John McCrank LONDON/NEW YORK (Reuters) – The United States..
Business
Explainer-How Western sanctions will target Russia
By Karin Strohecker (Reuters) -The United States and its allies are coordinating new..
Business