Business

Boston Limited sign Memorandum of Agreement with Oxford Quantum Circuits Limited, an exciting partnership to accelerate the use of Quantum computing

Boston Limited sign Memorandum of Agreement with Oxford Quantum Circuits Limited, an exciting partnership to accelerate the use of Quantum computing

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Organic promotes senior team members as agency continues on its growth trajectory

Organic promotes senior team members as agency continues on its growth trajectory

    Tim Burley is promoted to Director of Client Services and Joe Ford wil..

How retailers can increase brand value during difficult economic times

How retailers can increase brand value during difficult economic times

By Elissa Quinby, Senior Director, Retail Marketing, Quantum Metric With inflation risi..

AMS enters top 75 of employers in the Social Mobility Foundation Employer Index 2022

AMS enters top 75 of employers in the Social Mobility Foundation Employer Index 2022

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Perfect Corp. Introduces Unique High-Precision Real-Time Live AR & AI-Powered Virtual Try-On Technology for 3D Necklaces, Elevating Jewelry Shopping Experiences

Perfect Corp. Introduces Unique High-Precision Real-Time Live AR & AI-Powered Virtual Try-On Technology for 3D Necklaces, Elevating Jewelry Shopping Experiences

    Perfect Corp.’s new AI-powered virtual try-on technology for necklaces leve..

Climb Channel Solutions announces renewed partnership with IDERA in the UK

Climb Channel Solutions announces renewed partnership with IDERA in the UK

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The impact of misinformation on a brand’s growth and how to prevent damage  

The impact of misinformation on a brand’s growth and how to prevent damage  

By Stefan Rollnick, misinformation strategist and Head of The Misinform..

Startup Lessons from the Last Recession

Startup Lessons from the Last Recession

By Damian Hanson, Co-Founder & Director of CircleLoop It’s been a t..

How to Build a Strong Brand Identity for your Company

How to Build a Strong Brand Identity for your Company

  By Pearl Kasirye , Head of PR, Pearl Lemon Group  One trait of having a successf..

Face-to-face learning and development opportunities could bring more people into the office.

Face-to-face learning and development opportunities could bring more people into the office.

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isla launches impactful sustainability guide for the venue sector

isla launches impactful sustainability guide for the venue sector

    isla – the events industry sustainability body – has launched a..

AI won’t steal your job, but it will make you a better creative.

AI won’t steal your job, but it will make you a better creative.

    By Jack Walker, Head of Art, FCB Inferno  Imagine a monke..

Business

INCUBETA APPOINTS SALLY LAYCOCK AS EMEA CEO AND ANDREW TURNER AS UK MANAGING DIRECTOR

INCUBETA APPOINTS SALLY LAYCOCK AS EMEA CEO AND ANDREW TURNER AS UK MANAGING DIRECTOR

  Following the announcement that Global Investment firm Carlyle acquired a majority stake in I..

Window Covering UK Industry-first, lifetime guarantee could save customers thousands.

Window Covering UK Industry-first, lifetime guarantee could save customers thousands.

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Brand is an asset: How and why companies should prioritize their brand value

Brand is an asset: How and why companies should prioritize their brand value

    By Brooke Burdge, SVP of Brand Marketing at Attentive. Br..

Are You a Slave to the Algorithm?

Are You a Slave to the Algorithm?

    By Melissa Matson, Chief Brand Architect & Founder of EMBR Brand A..

Business

The Visibility Myth

The Visibility Myth

    By Melissa Matson, Chief Brand Architect & Founder of EMBR Brand Agency. So let’s ..

Rise and rise of the nano influencer

Rise and rise of the nano influencer

  What is making this form of marketing so successful and competitive? By Ellie..

After Elon Musk’s ultimatum, Twitter employees start exiting

After Elon Musk’s ultimatum, Twitter employees start exiting

By Sheila Dang, Paresh Dave and Hyunjoo Jin (Reuters) -Hundreds of Twitter Inc emplo..

NEOMA Business School launches new course in real estate for rugby players

NEOMA Business School launches new course in real estate for rugby players

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How can brand marketers win this peak sales season?

How can brand marketers win this peak sales season?

  By Ben Alwin, Head of Paid Media, SINE Digital There is a famous old adage in..

Sales enablement is becoming the go-to resource for salespeople

Sales enablement is becoming the go-to resource for salespeople

By Andy Champion, VP and General Manager, EMEA at Highspot Your sales reps have a lo..

Most of today’s office environments don’t adequately accommodate older workers

Most of today’s office environments don’t adequately accommodate older workers

  A study by global workplace leader, Unispace – Creating a Multigenerational W..

Lost brand loyalty impacts more than a third of organisations

Lost brand loyalty impacts more than a third of organisations

  Research by Go Inspire finds 37% of CMOs have noticed customers are ‘shopping..

Playground xyz Hires Top Consumer Neuroscientist, Dr. Shannon Bosshard

Playground xyz Hires Top Consumer Neuroscientist, Dr. Shannon Bosshard

PXYZ invests further into proving relationship between attention and brand outcomes ..

Technology Content Marketing Agency, Copy House, Introduces 4-Day Work Week 

Technology Content Marketing Agency, Copy House, Introduces 4-Day Work Week 

    Could the four-day work week become the new normal? Content Marketing ..

The tree appoints Farida Knott as Client Services Director

The tree appoints Farida Knott as Client Services Director

  London, 10th November 2022: Award-winning social-first agency The Tree today ..

European Field Marketing Networks Increasingly Matter

European Field Marketing Networks Increasingly Matter

  By David Louis, Sales & Marketing Director, Field Sales Solutions  Covid ..

Business

The Basics of Creating a Brand

The Basics of Creating a Brand

Having a recognised brand name is often equated with success. As a business owner, to be known is c..

Sustainability Benchmark Report shows 1 in 4 consumers switching to more sustainable companies

Sustainability Benchmark Report shows 1 in 4 consumers switching to more sustainable companies

  New ESG benchmark report based on the feedback of 16,000 consumers rates 102 ..

How a strong content marketing strategy will help take your brand to the next level

How a strong content marketing strategy will help take your brand to the next level

  By Daniel Graham, Managing Director of OnBrand – Marketing Agency  Cont..

Market-defining Gartner Analyst Jim Davies Joins Calabrio as Chief Experience Officer

Market-defining Gartner Analyst Jim Davies Joins Calabrio as Chief Experience Officer

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Blending the physical with the virtual: the evolution of the business school campus at POLIMI Graduate School of Management

Blending the physical with the virtual: the evolution of the business school campus at POLIMI Graduate School of Management

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Data shows reliance on contract labour – and employers are paying for the privilege

Data shows reliance on contract labour – and employers are paying for the privilege

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Business

29 Questions You Must Ask Yourself To Establish Your Brand

29 Questions You Must Ask Yourself To Establish Your Brand

Ask yourself these three questions: Why do people buy from me?  What makes us different from our c..

CONTENT SPECIALIST EDISEN WELCOMES DATA AND MARTECH EXPERT JACQUES VAN NIEKERK AS NEW GLOBAL CEO

CONTENT SPECIALIST EDISEN WELCOMES DATA AND MARTECH EXPERT JACQUES VAN NIEKERK AS NEW GLOBAL CEO

  Edisen, the unskippable content company, has appointed industry leader  Jacqu..

Responsible management at the heart of the new ‘MSc in International Business and Development’ at the University of Sussex Business School

Responsible management at the heart of the new ‘MSc in International Business and Development’ at the University of Sussex Business School

  Responsible management at the heart of the new ‘MSc in International Business..