The Power of Customer Advocacy in Video
By Steve Wheen, Founder & CEO, distillery With customers typically going ..
Business
Business
Rising inflation creates barrier to more sustainable food shopping finds research from quantilope
Money, or lack of with rising inflation, is a barrier to sustainable shoppin..
Business
Scibids Taps Nadia Gonzalez to Run Global Marketing and Wider Adoption of Paid Media AI for Brands and Agencies
The adtech and fintech impact pro joins at inflection point as industry seeks..
Business
Carbon Tanzania awards The Frameworks global brand strategy brief
London, 19th April 2022: Independent design consultancy The Frameworks today announc..
Business
The Importance of Women Entrepreneurship
For hundreds of years, women have had to battle against the odds when it comes to ha..
Business
In this new age of live streaming, fan networks are the secret to brand success
Live streaming isn’t just having a moment – it’s reshaping marketing as we kno..
Business
4 WAYS TO DIVORCE-PROOF YOUR BUSINESS
If you’re an entrepreneur and you’re married or about to get married, the last thing..
Business
Why Women Supporting Women isn’t Just Nice to Do, It’s Good for Business
By Lynn Power, Co-Founder & CEO of MASAMI & Isle de Nature As the co-founde..
Business
Business
Faltering consumer confidence sees expectations around spending plummet
Faltering consumer confidence sees expectations around spending plummet
LONDON, UK, 12th April 2022 – New research from RAPP and Code (part of Omnicom Precision Marketing G..
Business
Passendo powers up with raft of new board members
The announcement comes as the Copenhagen-based in-email advertising disruptor readie..
Business
GUMGUM PARTNERS WITH THE AD COUNCIL ON SUPPORT FOR UKRAINE
London, UK 12th April, 2022 — GumGum, a contextual-first advertising technolog..
Business
How can brands go from e-commerce to v-commerce?
Fast fashion retailer Boohoo recently announced that it is entering the Metaverse, t..
Business
Can nostalgia blow the cobwebs off dusty brands?
By: Jamie Williams, Managing Partner, isobel takes a trip down memory lane. Our memo..
Business
VALIDITY INTRODUCES DEMANDTOOLS ELEMENTS, THE LATEST IN ITS AWARD-WINNING DEMANDTOOLS SUITE
LONDON, 5th April 2022 – Today Validity, the global provider of data quality and ema..
Business
Digital Marketing for Finance
Finance companies must be aware of the importance of digital marketing. While other ..
Business
Tips for female entrepreneurs in a male dominated investor world
Female entrepreneurs should include in their pitch decks for investors ..
Business
Frameplay Announces New Attention Metric in Video Game Environments, Validated in Partnership with dentsu’s Attention Economy Team by First-to-Market Studies
SAN FRANCISCO – April 5, 2022 – Frameplay, the global leader in enabling intrinsic i..
Business
JobAdder announces Diversely partnership to boost diversity in recruitment
Global recruitment software provider, JobAdder, is partnering with bias-free ..
Business
Air France and KLM appoints M&C Saatchi TALK to lead Consumer & Corporate PR
London, 4th, April 2022: M&C Saatchi TALK today announces the agency’s appointme..
Business
Manchester revealed as the ‘happiest working city’ in the UK, study finds
instantprint examined work satisfaction levels as well as job opportun..
Business
Adnami continues its European expansion by introducing new partnership with largest pan-European online car market AutoScout24
London, UK, 28th March 2022: Ad-tech company today announced its new partnership wit..
Business
Cavai appoints Kate Lyons as VP, US East
The appointment accompanies significant international expansion at the leading conve..
Business
Sherpa appoints new Client Services Director
London, 28th March, 2022: Award-winning global channel agency Sherpa today announces..
Business
GumGum Powers into Europe as New Research Shows Consumers Reject Behavioural Ads
Survey reveals over three quarters of UK consumers indicated they are more comfortab..
Business
LifeSearch Ltd appoint equimedia Ltd as their digital agency to fuel growth ambitions
Equimedia are delighted to announce they have been appointed by LifeSearch as..
Business
Neustar and Permutive Partner to Provide Addressability, Scale and Privacy Through Publisher Cohort-Based Advertising
RESTON, Va. – Mar.16, 2022– Neustar Inc., a TransUnion company, today announc..
Business
Over two thirds of Gen Z feel more confident online with community focused social apps
London, 21 March 2022: New research from creative agency Impero today reveals..
Business
Investing in the long-term to create B2B brand attachment
Brand attachment is about more than collecting a few repeat customers, or offering disc..
Business
BRANDING 101: The C-Suite’s Guide to Brand Transformation
By: Martin Reid –Senior Strategist, Design by Structure Is your brand holding ..
Business
impact.com acquires Pressboard, providing publishers with a best-in-class platform for branded content as digital advertising is deprioritised
Acquisition equips publishers with robust tools that help address consumers’ changin..
Business
Why businesses should opt for integrated agencies in 2022
By Mark Haslam, Managing Director at Loud Mouth Media Tell us about you, your career..
Business
Can Creative CX Close the Customer Experience Gap?
By Mike Howes, Creative Partner, krow.x Whatever your taste in music, U2 undeniably ..
Business
Cancel Culture on the Rise: Majority Would Boycott Brands Over Negative Information Online
Over two-thirds (64%)of people would boycott a brand based on widespread informatio..
Business
Top Martech trends to watch in 2022
By Elle Nadal, Director of Marketing, EMEA, at Iterable Elle Nadal, Dir..
Business
More women in upper management increases sustainability
Having more women in upper management at major companies has a positive effect on ac..
Business
Sherpa continues growth of platform offering with hire of Channel Platforms Manager
London, 01 March 2022: Award-winning global channel agency Sherpa today announces th..
Business
Will your brand be found guilty or Innocent of greenwashing?
Kurt Stuhllemmer, Partner, Hall & Partners UK industry watchdogs suc..
Business