Target Audience: How to Hit the Bullseye With Your Marketing
You wouldn’t try and sell a diesel car to David Attenborough. You wouldn’t tell a vegan that they need to try halloumi. You wouldn’t i..
Business
Business
Asian shares slump as Powell warns on inflation
By Andrew Galbraith SHANGHAI (Reuters) – Asian shares fell to their lowest in more than 14 months, short-term U.S. yields rose t..
Business
Stocks shed gains, Treasury yields jump as Fed signals rate hikes could come ‘soon’
By Pete Schroeder WASHINGTON (Reuters) – U.S. stocks retreated Wednesday, erasing strong gains, after the Federal Reserve signal..
Business
Microsoft offers strong forecast, lifting shares
By Nivedita Balu and Jane Lanhee Lee (Reuters) -Microsoft Corp on Tuesday forecast revenue for the current quarter broadly ahead of Wa..
Business
Global share sell off pauses in Asia as investors await Fed policy update
By Stella Qiu and Alun John BEIJING (Reuters) – Asian share markets steadied on Wednesday after three sessions of losses as inve..
Business
impact.com Named a Market Leader in Research in Action’s Partner Management Automation Report and in G2 Winter Reports
Credited as “driving the partnership economy forward,” impact.com will prove why partnerships should be at the core of a c..
Business
Vietnamese are tired of boring ads, YouGov survey says
London, UK, 25th Jan, 2022: YouGov, a leading data & analytics company from the UK, revealed a troubling fact about digital advert..
Business
White Bullet expands EMEA team with the appointment of anti-piracy and brand safety experts
White Bullet brings in raft of new hires following increased demand for its services globally London, UK, 25th January 2022: IP prote..
Business
impact.com partners with lifestyle ecommerce platform Ellos in the Nordics
The fashion and lifestyle company sought complete transparency and control over its burgeoning partnership programme London, UK 25th ..
Business
Temasek to acquire Bridgepoint’s UK-based testing firm for $7 billion -sources
By Anshuman Daga SINGAPORE (Reuters) -Singapore’s Temasek Holdings has agreed to buy Element Materials Technology for about $7 b..
Business
AccountsIQ announces partnership with Plaid Open Banking platform
Award-winning financial management software company AccountsIQ has selected Plaid Financial, a world-leading open banking platform, as..
Business
British SMEs are Using Flanders to Turn Brexit into a Business Opportunity
Investment figures released by Flanders Investment & Trade today show that, after a challenging start to 2021, many British compan..
Business
AI Leader LAIYE and IAC join forces to make waves in EMEA intelligent automation market
Partnership expands Laiye’s Go-to-Market ecosystem strengthens EMEA foothold LONDON AND PARIS, LAIYE, Asia’s leading Intelligent Autom..
Business
LogPoint releases LogPoint 7 adding SOAR capabilities within SIEM
Comprehensive update provides best-in-class SIEM and SOAR integration within one unified security operations platform for accelerated ..
Business
China’s international flight suspensions leave travellers stranded, hurt businesses
By Stella Qiu and Jamie Freed BEIJING/SYDNEY (Reuters) – When Dwight Law’s father died in November, the Shanghai-based U.S..
Business
tmwi appoints Matt Franceschi as Deputy Managing Director to help spearhead the integrated media agency’s ongoing growth
London UK, Jan 18th 2022: Independent media group, Oxidise, has appointed Matt Franceschi as Deputy Managing Director at its Warwick..
Business
Rio Tinto says output from $2.4 billion Serbia lithium project to be delayed
(Reuters) – Rio Tinto on Tuesday pushed back its timeline by a year to 2027 for first saleable production at its $2.4 billion Se..
Business
Oil rises to more than 7-year high on Mideast tensions
By Sonali Paul MELBOURNE (Reuters) – Oil prices rose on Tuesday to a more than seven-year high on worries about possible supply ..
Business
Are you prepared for the impact of the supply chain crisis?
By Justin Taylor, UK MD at Teads Despite many of us coming into this year with an increased sense of optimism, we once ag..
Business
Central banks start turning off the cash taps
By Tommy Wilkes LONDON (Reuters) – As speculation grows about when the Federal Reserve will begin reducing the size of its balan..
Business
Facebook faces $3.2 billion UK class action over market dominance
By Kirstin Ridley LONDON (Reuters) – Social media giant Facebook, now known as Meta Platforms, faces a 2.3 billion pound plus ($..
Business
The rise of instantaneous grocery deliveries and the impact on CX
By: Julia Pilkes, Director of Demand Generation and eCommerce at Momentive The pandemic caused a huge surge in demand for ..
Business
NEARLY THREE QUARTERS OF MARKETERS FINDING B2B ENGAGEMENT HARDER THAN EVER
London, 10th January, 2022: Launching today, new research from independent design consultancy The Frameworks reveals that 73% of mark..
Business
Work smarter! Team efficiency tops marketers’ wish list for 2022
London – 13 January 2021: Improving the efficiency of their marketing and creative teams is the top priority for UK marketing leaders ..
Business
Construction begins on new Watling Street boutique offices designed for hybrid workforce
Offering SMEs flexible central London addresses without pricetag The Boutique Workplace Company workspaces aimed at SMEs and workers a..
Business
Retail 2022: looking ahead
Lucia Juliano – Head of CPG research at Toluna outlines what the retail industry can expect in 2022 and what retailers need to know so..
Business
UK orders housebuilders to come up with $5 billion plan to remove cladding
LONDON (Reuters) – Britain has given housebuilders around two months to come up with a fully-funded plan to remove dangerous cla..
Business
Orange’s board selects three candidates for new CEO – sources
By Mathieu Rosemain PARIS (Reuters) – The search for a new CEO at France’s state-controlled telecoms firm Orange has boile..
Business
VALIDITY ANNOUNCES COLLABORATION WITH ADOBE TO IMPROVE THE WORLD OF EMAIL
The collaboration will provide Adobe customers around the world unparalleled email analytics and deliverability insight Validity, the ..
Business
Azerion signs exclusive, global partnership with ZEASN expands premium CTV offering
Partnership leads to integration of ZEASN’s advertising solutions with Azerion’s proprietary programmatic platform, Improve Digi..
Business
impact.com announces new global parental leave policy
The enhanced policy complements a wider set of initiatives in 2022 designed to boost wellbeing and enhance quality of lif..
Business
Verasity Completes Major Corporate Rebrand and Releases New Website
London, Jan. 03, 2022 – Verasity is pleased to announce that it has completed a major corporate rebranding exercise..
Business
How to reduce stress and increase productivity among your introverted employees.
Before you scroll by thinking that this isn’t relevant to you, did you know that up to 50% of any population identify as a..
Business
How rebranding our business helped us weather the pandemic – and reconnect with our staff and customers
By Nick Gold, MD, Speakers Corner In March 2020, things looked pretty bleak for the events industry. The COVID-19 pandemic had forced ..
Business
Market Research in 2022: What to Expect
Following a year of disruption in 2020, the seeds sown by the pandemicbegan to grow in 2021. Brands have recognized the need tounderst..
Business
How to find success in the B2B Digital game in 2022
By Kurt Dressel, Commerce Lead, Liferay Many businesses were already feeling a sense of urgency to launch a digital commerce initiativ..
Business
Luxury Marketers Face New Challenges In China
By: Rocky Chi, Head of Planning, Emerging Communications https://www.emergingcomms.com There was a time when simply launching a new ra..
Business