Business

HALF OF YOUNG BRITS CLAIM THEY ARE STUCK IN DEAD-END JOBS AND DREAM OF BEING THEIR OWN BOSS ACCORDING TO A NEW STUDY

HALF OF YOUNG BRITS CLAIM THEY ARE STUCK IN DEAD-END JOBS AND DREAM OF BEING THEIR OWN BOSS ACCORDING TO A NEW STUDY

If you hate your job, you’re not alone as new research has discovered that almost half of young Brits (45 percent) feel trapped in a j..

Why start-ups need an ESG strategy to unlock funding

Why start-ups need an ESG strategy to unlock funding

By Jasiel Martin-Odoom, Senior Investment Associate, Unreasonable Group Ever wondered why some start-ups seem to outperfor..

To rebrand, or not to rebrand, that is the question

To rebrand, or not to rebrand, that is the question

  By Jovan Buac, Executive Business Director, Landor & Fitch Building a strong brand – one that signals trust am..

Stars align for merger between US and European online wellness giants, Ingenio and adviq

Stars align for merger between US and European online wellness giants, Ingenio and adviq

  Ingenio, a portfolio company of Alpine Investors, and the owner of North America’s largest online marketplace and media platfor..

Global tech company Hexagon supports industry’s most promising manufacturing start-ups

Global tech company Hexagon supports industry’s most promising manufacturing start-ups

  Seven-strong cohort chosen out of more than 100 applicants for Hexagon’s revolutionary new open innovation platform, Sixth Sen..

New study finds marketers cite customer satisfaction as top priority, but one in two aren’t ready to go beyond regulatory requirements to adopt more ethical marketing practices for their customers.

New study finds marketers cite customer satisfaction as top priority, but one in two aren’t ready to go beyond regulatory requirements to adopt more ethical marketing practices for their customers.

  London, UK 11.05.2022: New research launched today by data-driven digital marketing agency Precis Digital, and leading global r..

ARCHER TURNS TO SALERIO TO ADD RETAIL TRADE PROCESSING

ARCHER TURNS TO SALERIO TO ADD RETAIL TRADE PROCESSING

London, 4 May 2022 – corfinancial®, a leading provider of specialist software and services to the financial services sector, announces..

Marketers differ on the metrics that matter for live events, finds new research from Elevate

Marketers differ on the metrics that matter for live events, finds new research from Elevate

  Research from global staffing partner Elevate explores the gap between current practice and measurement standards available acr..

YFM makes £3.5m investment into developmental governance platform Quality Clouds

YFM makes £3.5m investment into developmental governance platform Quality Clouds

Date: 9th May 2022:Quality Clouds, the developmental governance platform for ServiceNow and Salesforce, has secured £3.5m of investmen..

INGENUITY AQUIRES TEVYAN

INGENUITY AQUIRES TEVYAN

  Tevyan Founder & Former Reprise CEO Karl Loudon Joins Ingenuity Management Team London, 09th May 2022: Ingenuity, the UK’s ..

A successful Marketing Mix Modelling (MMM) strategy for the modern world

A successful Marketing Mix Modelling (MMM) strategy for the modern world

By Nisha Purswani, Vice President – Client Solutions (Analytics and Data Science) at The Smart Cube Marketing Mix Modellin..

Eye-tracking study confirms that high impact formats outperform standard display

Eye-tracking study confirms that high impact formats outperform standard display

High impact formats drive up to 72x more attention than standard display, as report confirms the importance of premium formats in driv..

DIGITAL NATIVES BOLSTERS STRATEGIC OFFERING WITH APPOINTMENT OF DANIEL LEE

DIGITAL NATIVES BOLSTERS STRATEGIC OFFERING WITH APPOINTMENT OF DANIEL LEE

  London, 02.05.22: Digital Natives, the social-first creative agency, today announces the appointment of Daniel Le..

The ‘Great Resignation’ continues to bite as almost 60% of US workers say they have left, or have considered leaving their job in the last 12 months

The ‘Great Resignation’ continues to bite as almost 60% of US workers say they have left, or have considered leaving their job in the last 12 months

  Business leaders must begin to think like marketers by surprising and delighting employees Most US workers are looking for a b..

Volkswagen sticks to outlook as size offset supply chain woes

Volkswagen sticks to outlook as size offset supply chain woes

By Christoph Steitz and Jan Schwartz FRANKFURT (Reuters) -Volkswagen, Europe’s top carmaker, on Wednesday stuck to its outlook f..

Royal Mail Marketreach and Accenture unveil research that shows 83% of consumers want choice about whether to receive communications by mail or email

Royal Mail Marketreach and Accenture unveil research that shows 83% of consumers want choice about whether to receive communications by mail or email

Marketreach has conducted its biggest research programme in five years to understand how businesses can make the most of their Custom..

The importance of emotional factors in brand decisions

The importance of emotional factors in brand decisions

By Grace Sinclair, Loyalty Strategy Director at Merkle As cancel culture becomes more embedded in society, the foundation ..

THE IMPORTANCE OF PERSONAL BRANDING AND HOW TO BUILD IT FOR CAREER ADVANCEMENT

THE IMPORTANCE OF PERSONAL BRANDING AND HOW TO BUILD IT FOR CAREER ADVANCEMENT

If you’re thinking that personal branding is only for business leaders or politicians, then this article will make you th..

ALVAREZ & MARSAL CONTINUES STRATEGIC EXPANSION WITH TRIO OF SENIOR HIRES

ALVAREZ & MARSAL CONTINUES STRATEGIC EXPANSION WITH TRIO OF SENIOR HIRES

  Rav Hayer and Faisal Ahmad will lead UK Digital Banking and Data Intelligence team, while Ian Foottit joins to head up A&M’..

Retailers turn-up the heat to stay competitive

Retailers turn-up the heat to stay competitive

  Price matching practices are becoming more exhaustive as retailers turn-up the heat on one another to stay ahead as the cost of..

Shell tightens restrictions on Russian oil buying

Shell tightens restrictions on Russian oil buying

By Ron Bousso and Rowena Edwards (Reuters) -Shell on Wednesday tightened its restrictions on buying Russian oil, saying it would no lo..

Boeing shares plunge on fresh 777X setbacks, array of charges

Boeing shares plunge on fresh 777X setbacks, array of charges

By Eric M. Johnson and Abhijith Ganapavaram (Reuters) -Boeing Co said on Wednesday it was halting 777X production through 2023 due to ..

Freshworks Launches its First Unified CRM for E-Commerce Companies

Freshworks Launches its First Unified CRM for E-Commerce Companies

The solution unifies conversational messaging, marketing, sales and customer support to address the potential $7 trillion direct to co..

Globality appoints new Chief Marketing Officer to Lead its Brand and Marketing Journey

Globality appoints new Chief Marketing Officer to Lead its Brand and Marketing Journey

  Highly experienced enterprise software marketeer Pam Kline Smith joins to further enhance capabilities of the world’s first AI-..

Business

Permutive announces Husna Grimes as VP of Global Privacy

Permutive announces Husna Grimes as VP of Global Privacy

  Husna Grimes joins the purpose-built audience platform as it looks to lead an industry now underpinned by consumer-privacy concerns LONDON and ..

Happy Finish bolsters commercial team in the US

Happy Finish bolsters commercial team in the US

Portland, 26th April 2022: Leading creative technology and content production studio Happy Finish today announces the appo..

Iveco supply issues to peak this quarter after weighing down Q1

Iveco supply issues to peak this quarter after weighing down Q1

MILAN (Reuters) -Italy’s Iveco Group said on Tuesday supply chain disruptions would peak in the second quarter, after they preve..

GE shares slump as supply chain, inflationary woes threaten profit outlook

GE shares slump as supply chain, inflationary woes threaten profit outlook

By Rajesh Kumar Singh and Abhijith Ganapavaram (Reuters) – General Electric Co on Tuesday said fresh COVID-19-related lockdowns ..

Industry leaders demonstrate how responsible data sharing can unlock value and generate UK savings of up to £563m over five years 

Industry leaders demonstrate how responsible data sharing can unlock value and generate UK savings of up to £563m over five years 

  London, 25 April, 2022 – Datum Future today announced the results of its Customer Journey Sandbox – an initiative aimed a..

Smart Businesses Combine ESOS and SECR

Smart Businesses Combine ESOS and SECR

The Energy Savings Opportunity Scheme (ESOS) and Streamlined Energy and Carbon Reporting Scheme (SECR) have become part of the regulat..

Mayflex Appoints Simon Steer as Director of Sales for Security

Mayflex Appoints Simon Steer as Director of Sales for Security

April 2022, Mayflex, the distributor of Converged IP Solutions, has appointed Simon Steer in the role of Director of Sales for Securit..

The Power of Customer Advocacy in Video

The Power of Customer Advocacy in Video

By Steve Wheen, Founder & CEO, distillery   With customers typically going through 70 – 90% of their purchase journey before ..

Rising inflation creates barrier to more sustainable food shopping finds research from quantilope

Rising inflation creates barrier to more sustainable food shopping finds research from quantilope

  Money, or lack of with rising inflation, is a barrier to sustainable shopping for more than half of shoppers  Price and taste ..

Scibids Taps Nadia Gonzalez to Run Global Marketing and Wider Adoption of Paid Media AI for Brands and Agencies

Scibids Taps Nadia Gonzalez to Run Global Marketing and Wider Adoption of Paid Media AI for Brands and Agencies

  The adtech and fintech impact pro joins at inflection point as industry seeks new breed of privacy-first automation, scale, and..

Carbon Tanzania awards The Frameworks global brand strategy brief

Carbon Tanzania awards The Frameworks global brand strategy brief

London, 19th April 2022: Independent design consultancy The Frameworks today announces its appointment by Carbon Tanzania to develop i..

The Importance of Women Entrepreneurship

The Importance of Women Entrepreneurship

For hundreds of years, women have had to battle against the odds when it comes to having a say in their rights, politics, and even in ..

In this new age of live streaming, fan networks are the secret to brand success

In this new age of live streaming, fan networks are the secret to brand success

Live streaming isn’t just having a moment – it’s reshaping marketing as we know it. Accelerated by the pandemic, live streaming ..