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Six ways CEOs can use video to bolster their brand reputation

Six ways CEOs can use video to bolster their brand reputation

By Alex Hughes, CEO and Co-founder, Binumi Pro Video content is fast becoming a format that business leaders can’t ignore. It is estim..

What Is A Podcast

What Is A Podcast

A podcast, also referred to as a podcast feed, is an episodic collection of voice-over audio files that can be listened to from your c..

How To Start A Blog

How To Start A Blog

Like any other new career, there are many elements required to start a blog, including researching the company and writing a blog entr..

What Is Zoom

What Is Zoom

What is Zoom? Zoom Video Communication, Inc. is a privately held American communication technology company based in San Jose, CA. It o..

What Is Reddit

What Is Reddit

What is Reddit? Reddit is a web content rating and social news aggregating website. Many people who have used it say that it has many ..

The New Normal of virual events

The New Normal of virual events

By Joe Taylor, director at evensix Not only has the Covid-19 pandemic affected our economy, health and personal lives, it has also and..

Web Development

Web Development

Web development has come a long way since the early days of the internet. Today, development for the web involves a great deal more th..

What is Web Development

What is Web Development

Web development has come a long way since the early days of the internet. Today, development for the web involves a great deal more th..

How to Market Yourself

How to Market Yourself

When looking for the best online job opportunities, many people are looking at marketing themselves. The internet has made it so simpl..

How to Market a Product

How to Market a Product

If you have been in business for any length of time, chances are you have already heard the question asked how to sell a product. Whil..

Are events still on the agenda for marketers?

Are events still on the agenda for marketers?

By Nick Gold, MD of Speakers Corner and President of the International Association of Speakers Bureaus No longer a safe bet This year ..

How to use social media to maximise your business

How to use social media to maximise your business

By Richard Fletcher, Magic Sauce Marketing Social media is an invaluable resource for getting the attention of potential clients and s..

eLearningClasses.com An Online Academy Powered by Artificial Intelligence & Human Instructors Launched

eLearningClasses.com An Online Academy Powered by Artificial Intelligence & Human Instructors Launched

Global Banking & Finance Review launched its e-learning platform called eLearning Classes offering on-demand online courses across..

How any brand can pull off an effective rebranding project

How any brand can pull off an effective rebranding project

By Courtney Bowditch is Creative Lead at co:collective, Innocent Drinks has supported the rebranding of its Super Smoothies range wit..

Tackling the rise of the online counterfeiter

Tackling the rise of the online counterfeiter

By Marisa Broughton is a partner and trade mark attorney at European intellectual property firm, Withers & Rogers LLP A report by ..

Marketing heritage: Successfully taking niche brands to a wider audience

Marketing heritage: Successfully taking niche brands to a wider audience

By Professor Davide Ravasi, UCL School of Management Marketers of all distinctions will be aware that a craft product is never just a ..

Develop creativity with Elearning

Develop creativity with Elearning

You can develop creativity with eLearningclasses.com when it is used properly. If you have a product that you want to promote or sell,..

Cut waiting hours with E-Learning

Cut waiting hours with E-Learning

Cutting waiting hours with ELearning classes is something that most companies are looking into doing, as it saves a lot of money and t..

Climb your career ladder with E-Learning

Climb your career ladder with E-Learning

If you want to climb up the career ladder with E-learning, the Internet provides an excellent platform for you to do so. It is possibl..

Business

5 Ways Brands Can Reinvent Their Digital Marketing Strategy

5 Ways Brands Can Reinvent Their Digital Marketing Strategy

By Bernie Wong Founder of Social Stand Limited Digital marketing is the most effective way to reach as many audiences as possible to promote your bran..

Looking beyond CX to EX – enhancing employee experience management

Looking beyond CX to EX – enhancing employee experience management

By Michael C. Reiserer is MD of EASY Software Germany. Companies are increasingly looking beyond customer experience (CX)  to focus on..

How to turn your website into a sales machine

How to turn your website into a sales machine

By Christopher Clowes, HC Media Group Founder SME Business owners, Entrepreneurs and Marketeers listen up. I speak on behalf of all of..

Five steps to using smartphone footage for marketing

Five steps to using smartphone footage for marketing

By Christopher Bo Shields, Chief Creative Officer and Co-founder, Binumi Pro Not long ago, most marketers wouldn’t have dreamt of shoo..

Good content experiences are powering brand perceptions in 2020

Good content experiences are powering brand perceptions in 2020

By Jeff Mills, UK Country Manager, WordPress VIP For many years now, content has been a central component of brand and customer experi..

How to Establish and Name Your Brand

How to Establish and Name Your Brand

By Jonathan Miles, Operations Manager at Dpack. In order to brand yourself or a business, you need to know what the process involves b..

Why brands need to build better communities

Why brands need to build better communities

By Michelle Goodall, Head of Marketing at Guild. She has 23+ years experience in community and social media strategy People are more ..

The key to successful brand effectiveness post-Covid

The key to successful brand effectiveness post-Covid

By Kevin O’Farrell, associate vice-president, Analytic Partners The Covid-19 pandemic has sent the biggest shock through the business ..

The importance of brand logo

The importance of brand logo

By Oliver Calvert, Head of Brand and Marketing at Romero Insurance Brokers When we talk about ‘brand’, we often jump straight to tagli..

Why Generation Alpha will need to hear brands as much as they see them

Why Generation Alpha will need to hear brands as much as they see them

By Michele Arnese, CEO, amp In the past twenty years, we have seen a revolution in user interfaces and user experience design. What wa..

Why content must be a core element of any brand’s business strategy

Why content must be a core element of any brand’s business strategy

By Alan Porter, Director of Product Marketing at Nuxeo For many consumers, content is right at the heart of the brand experience. Rele..

Five approaches to digital marketing in the new normal

Five approaches to digital marketing in the new normal

By Ricardas Montvila, Senior Director, Global Strategy, Mapp The Coronavirus pandemic has triggered unprecedented changes to life in g..

The value of fresh eyes: How we can make the most of New Normal

The value of fresh eyes: How we can make the most of New Normal

By Beth Hood, Founder and Director, Verosa For many of us, the post-Covid19 world represents a number of challenges as we seek to adap..

8 Tips When Making Your Logo

8 Tips When Making Your Logo

By Tom Bourlet, The stag company. Creating a great logo is an integral part of building your brand, making a design that people will q..

Brand identity – more than just a logo

Brand identity – more than just a logo

By Erica Wolfe-Murray. ‘leading innovation and business expert’, she is the author of ‘Simple Tips, Smart Ideas: Build a Bigger, Bette..

Why you NEED a plan to help your business grow

Why you NEED a plan to help your business grow

By Paul Sleath, CEO at PEO Worldwide  What’s the key to successful business growth? Planning. The future is always unpredictable, but ..

5 Tips for Using PR to Grow your Brand Awareness

5 Tips for Using PR to Grow your Brand Awareness

When it comes to communicating the credibility of your brand, PR can be one of the best marketing channels to use. A simple comment or..

Tech to support a new era for customer loyalty in the hospitality sector

Tech to support a new era for customer loyalty in the hospitality sector

As pubs, restaurants, hotels and cafes prepare to reopen their businesses on the 4th July, a technology company has heralded a new era..