The Different Types of Assets
The term asset refers to various types of financial instruments that a company possesses, whether in the form of land, buildings or ot..
Opinion
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Competitive Analysis
Competitor analysis in strategic management and marketing is a study of the strengths and weak points of potential and current competi..
Business
What Is Statement Analysis?
Statement analysis is a methodology for evaluating the contents of written documents and is also referred to as scientific content ana..
Opinion
Are You Struggling With an Accessible Income?
An Accessible income is a type of income that is made available to people who are in special physical or mental circumstances. These s..
Opinion
The Return on Assets Formula
Definition: The return on total assets formula, also known as return on assets, is a profitability ratio which compares the profit a d..
Opinion
Types of Analysis
There are many different kinds of analysis that can be applied to the markets. Some of the more common ones include chart patterns, tr..
Business
Is Fixed Mortgages a Good Deal?
When you start looking into home mortgage options you will notice that there are two types of interest rates; one is called the fixed ..
Opinion
Find the Equivalent Ratios in Your Workbook Using an Advanced Calculator
In this article, I’m going to show you some different methods for finding your equivalent ratios with Excel. Specifically, we..
Opinion
Importance of Measuring Change
Business Statistics can be defined as the utilization of statistical information and statistical techniques in order to management and..
News
7 ways to generate winning sales leads through email marketing
By Faye Eldridge Founder of FYAMI – Business Growth Consultancy Email marketing is a key strategy in generating new business leads, bu..
Business
2020 is the year of the customer
By Sam Holding, Head of International, SparkPost Who would’ve thought that 2020 would be one of the most disruptive years for gl..
Business
Using tiered broadcast and digital tools to elevate B2B marketing events
By Simon Richardson, Creative Strategist @ Amplify (“brand experience agency of the decade” whose clients include Airbnb, Google and S..
Business
How to find the right integrated brand partnership online
By Jonathan Kowalski, Brand Partnerships Director at TheSoul Publishing Creativity brings to mind mental pictures of abstract art, fla..
News
Thinking outside the tick box: creativity within corporate compliance
By Alistair Robertson – Creative and Strategy @ Nucco Brain (strategic content agency operating at the intersection of storytell..
Opinion
Designing inclusive brands
By Toby Jervis, Creative Director and co-founder of evensix™, a full-service creative agency A few years ago, I was reading through a ..
Opinion
News
Financial Management Degree Program
Financial Management Degree Program
Financial management is simply a term for things about the study, management, and distribution of money in various ways. It usually deals with the que..
News
Technology
How You Can Make Money From Home
How You Can Make Money From Home
There is no secret to making money online, the only secret is your persistence. Hidden away between the tips on starting a wine club, taking up a phot..
Technology
Opinion
The Importance of Asset Valuation
The Importance of Asset Valuation
In business, an asset is an intangible asset owned by an entity or a company. It is any asset that is owned or controlled by an entity and which can c..
Opinion
YBOL series: making a statement with design and branding
By Andrew Johnson, Creative Director at Hyped Marketing. We know you shouldn’t judge a book by its cover, but when it comes to brandin..
Business
7 reasons local ads are vital to boosting brands globally
How targeted local ads can bring your brand to the top of ‘Near Me’ searches and reach more customers By Paul O’Donoghue, VP solution ..
Business
How to create an effective logo design
By Gary Knight, WOLF CEO, explains how a logo has the power to attract new audiences and retain existing consumers A logo is so much ..
Opinion
3 ways to adapt your affiliate marketing strategy as consumer trends shift
By Virginia Rizzi manages the affiliate marketing team at digital marketing agency Glass Digital. In this article, she’ll share ..
Business
What is Advertising
While often used interchangeably, advertising and marketing are very different. In fact, there are basically several differences betwe..
Business
Can a sibling force the sale of an inherited property?
Inheriting a property with a sibling is not always a straightforward process, compounded by the fact that it arises following the sens..
Business
What is Product Marketing
Many people don’t realize how important what is product marketing is in their businesses. A lot of the success in business comes..
Business
What is Email Marketing
What is Email Marketing? How it is used? It is not a new concept but most people still don’t know the answers to these questions..
Business
What Is Social Media
Social Media is interactive internet-mediated systems that facilitate the sharing or creating of communication, information, career in..
Business
What Is Sem
The Search Engine Marketing or SEM is an integrated set of processes that are used by the companies for promotion and advertising purp..
Business
What is Marketing
Marketing is a term that has been around for many decades and it is still widely used today. In fact, the internet has made a lot of c..
Business
What is Google+
Google+ is a new social media platform that many people have heard about, but few know much more about. This is especially true since ..
Business
What Is Customer Service
If you’ve ever seen a company that has a very nice logo that represents their business, but the services they provide are poor t..
Business
Business
What Is Content Marketing
What Is Content Marketing
What is content marketing? Content marketing is basically a form of online marketing geared specifically at creating, producing, and distributing info..
Business
What Is Affiliate Marketing
What is affiliate marketing? What is the point of doing it? Can you earn money with affiliate marketing? First, let us define what aff..
Business
We need more commercial creativity from our marketing agencies
Let’s start with the simple question, can you be both creative and commercial at the same time. In a simple answer, yes. It’s not real..
Business
How To Start A Clothing Line
Starting a line can be so much risk. You may put millions of dollars into your new idea only to discover no one actually is interested..
Business
How To Make Money Blogging
How to make money blogging can be a difficult thing to figure out, especially if you are new to the blogging world. For beginners, the..
Business
Business
How To Create A Facebook Business Page
How To Create A Facebook Business Page
How to Make a Facebook Business Page in seven easy steps. Here’s a look at how you can get started with creating a business account on Facebook...
Business