Cavai, the leader in conversational advertising cloud technology, today announces a new partnership with leading content provider, Orage Publishing. With more than 100 sites spanning technology, gaming, music, sports, home…
Leading in-game advertising specialist Adverty AB (publ) today announces a strategic, exclusive partnership with Lucky Kat Studios, which will enable the Dutch hyper-casual publisher to offer Adverty’s seamless In-Play™ and…
With its second acquisition of 2021, Impact offers the most comprehensive set of technology solutions for all players in the partnership ecosystem Impact, the global leader in partnership automation, today…
Informa, the global events and publishing group, has collaborated with virtual events provider Totem to launch ConnectMe, a pure self-serve platform to revolutionise Informa’s virtual & hybrid events experience. ConnectMe…
Independent assessment proves the impact of Pageskin formats, providing advertisers with accurate assessments of campaign impact Inskin Media, which specialises in multi-screen, high impact digital brand advertising, has been…
Swedish technology company, Brand Metrics, which works with publishers to demonstrate the effectiveness of digital advertising, has announced the expansion of its London team following enormous growth over the past…
The last 12 months have profoundly and irreversibly transformed consumer shopping habits. More than ever, companies need to better understand their customers by putting data at the centre of their…
Advertising is very important for all aspects of a business to grow. It plays a key role for both consumers and manufacturers. This way both parties can focus on the…
Definition of Advertising. The definition of advertising simply is the promotion of a product or service for the purpose of selling it to the general public. An example of advertising…
Different forms of Advertising for Small Businesses. Small companies wishing to increase their sales and expand their customer base ought to invest in advertising to develop awareness of their brand…
A new partnership with Cavai, the world’s most advanced conversational advertising platform, provides unprecedented interactivity within Inskin’s ad formats Inskin Media, the world’s premier provider of high impact digital display…
By Rory Kenny, CEO and founder of Loudly takes a look at the complicated world of copyright music when it comes to social media. Copyright music is well known for…